air into water
Red Nectar, inspiring change

Brilliant packaging designs, made possible!

Healthcare, Beauty and Luxury products

In these markets, packaging sells

We know there's often disappointment and compromise when the mock-up doesn't match the final outcome, which led us to work with some of the World's leading brand owners to make brilliant packaging designs possible.

We enable right first time design, improve design quality and speed time to market.

How do we do it?

We start with the Briefing process, helping Marketing teams and Creative Agencies understand and articulate their requirements with tangible ideas, injecting innovation with the latest printing techniques and processes, defining the 'art of the possible.'

We help translate the design intent using our technical expertise and detailed knowledge of printed packaging processes, but with a big emphasis on design empathy.

We bring designs alive, by producing physical packaging samples from actual production materials to prove the design. These are prototypes, and are unlike mock-ups which are generally hand-made and not representative of the final product.

Our expertise allows us to have detailed technical conversations with both Pre-press Agencies and Printers, to co-ordinate and drive right first time implementation at lower cost.

Of course, there's a lot more to it, but if this whets your appetite for making brilliant packaging designs possible, then we'd love to have an exploratory chat.

Why not take a look at our 'acid test' to see if we can help more

What's new

If you're a brand owner, frustrated that the mock-up is never the reality, then we've got something fresh and exciting for you. We offer a unique approach to enable great packaging design to help you sell more products.

What else do we do?

Some of our recent projects include:

Assessment of energy sourcing and consumption, and subsequent development of an energy risk strategy.

Managing the tender process and providing strategic advice for a major IT outsourcing contract.

Benchmarking the competitiveness of Media and Advertising agencies and providing expertise throughout the pitch process.